“Business leaders” taking a leaf from “the way that designers solve probelms”
Question. Don’t just ask the obvious questions. Look deeper and don’t be afraid to rethink basic fundamentals about your business and products.
Care. Caring doesn’t just mean giving great customer service. Get to know your customers as intimately as possible. Immerse yourself in the lives of the people you are trying to serve.
Connect. Find ways to bring together concepts, people, and products. Many great breakthroughs are “mash-ups” of existing ideas.
Commit. Give form to your idea as quickly as possible: create a prototype and begin testing it right away. This is the only way to know if you’ve touched on something truly promising.
A couple more tidbits in this article listed below. What’s nice about these it that they are ripped from their linked sources, so if you find them particularly interesting, go nuts and read more.
Three ways to help your company snap out of it
Forget breakthroughs, take innovation baby steps
Convince others to embrace risk
Use constraint to instigate innovation
From the Harvard Business Review